Exa's Web Sites are effective, low cost business tools that support your organisational goals, improve efficiency and maximise shareholder wealth. Your Web Sites can be stand-alone internet applications for the purpose of online marketing, lead generation and customer acquisition, or be integrated with your existing business software, such as accounting software or inventory control.
We specialise in making your Web Sites your company's most effective marketing and communications tools. Shifting your marketing budgets from Yellow Pages, TV, radio and publication to Web Sites makes good business sense. As of March 2007, 15,045,473 Australians, 70.4% of the population, were internet users. Furthermore, 85% of websites were found via search engines. Also, the average Australian spent 13.7 hours per week using the internet compared to 13.3 hours per week watching TV (Neilsen/NetRatings, 2007). Web Sites are today's most powerful marketing method. Whether you wish to focus on your domestic audience or achieve global reach to expand your business into an international market, your Web Sites will provide the vehicle to achieve these goals.
Exa's Web Sites are low cost and high return. Our Web Sites provide real and measurable results, ensuring your investment is targeted and accountable. Response and return are easily tracked and monitored through metrics that measure the success of your Web Sites.
With Exa's Web Sites, your products and services will be properly promoted. Your Web Sites will also enhance the value of your brand and assist with brand development, public relations and customer engagement. Effective Web Sites also generate quality customer enquiries, stimulate sales leads and maximise conversions.
Google is the world's dominant search engine, connecting 80.7% of searches conducted in Australia to websites (Hitwise, 2007). With over 8 million searches executed on Google Australia per day, it is the primary way internet users navigate to key industry categories and resources. Being at the top of Google will ensure your Web Sites have the greatest impact and highest rate of return. Exa's SEO strategy ensures your Web Sites appear at the top of Google for your most valued keywords, providing direct access to your target market.
In today's complex business environment, taking your organisation to the next level, achieving a competitive edge and securing your position as your industry's leader, requires the best Web Sites.
Exa is Australia's Number 1 Web Sites Company. Contact us. |
