Web Design And Development

Exa's web design and development consists of six continuous steps that includes planning, analysis, design, implementation, promotion and innovation to create the most effective web marketing strategies.

Based in Melbourne, Exa's web design and development planning defines a target market and creates objectives for information development and use.

Web design and development for businesses means analysing the technical construction of the web and evaluating information consistency, plus verifying the accuracy of domain information.

In the design process, Exa's web design and development includes organising the information into page sized chunks. The pages are connected to give the site a consistent and chosen look and feel. The implementation stage of web design and development in Australia implements the use of HTML tools. Web design and development involves the use of implementation to create an extendible directory and file structure for the web site.

The promotions step in Exa's professional web design and development relates to public relations and communications. This includes communicating with the general and virtual public to promote the website as well as monitoring the site's environments. The promotions aspect of web development and development includes using specific marketing strategies and business models. Innovation for Exa's web design and development is the stage where the previous five steps continue to improve. It is the last step in the process that completes the stages to form a continuous cycle.

It's this type of knowledge that makes Exa leaders in web design and development.