Previously, consumers turned to traditional directories such as the Yellow Pages when seeking information on local business products and services. This is no longer the case as Google Maps offers this information, and more, on its local listing and maps service.
Google Maps has become integral to local businesses in today's competitive environment. Google Maps Optimization allows local businesses to increase their market reach through user friendly, convenient local business listings.
Why is Google Maps Optimization important for a local business?
Today, web users have the convenience of finding local business information, through search engine results and the implementation of Google Maps Optimization. No longer do consumers need to spend time flicking through the Yellow Pages.
Now, they simply type in their search and obtain results based on their search terms. Google Maps has enabled businesses to reach a large target of online users that are located close to their business.
Businesses in varying industries can be listed on Google Maps. Savvy business owners recognize the importance of ranking highly in Google search results, which is why they implement Google Local Listings and Google Maps Optimization techniques.
Exa is the largest web solutions company in Australia and has expertise in Google Maps Optimization. With each web solution, Exa will provide a Google Maps listing to ensure each target market is reached both locally and globally.
How can Google Maps Optimization assist a local business?
Search Engine Optimization (SEO) and Pay Per Click (PPC) have become a focus for many businesses wishing to rank highly on search engines. As consumers type in a key phrase for local business information, it is integral a business targets these specific phrases and gets listed on Google Maps.
To make the most of Google's universal search functionality, a business should undertake Google Maps Optimization and obtain a local listing. If the PPC advertisement or SEO techniques include localized content, it can also be optimized on Google Maps.
Exa's Google Maps Optimization
Exa is Australia's largest web solutions company, and as such, has an experienced team of dedicated professionals.Our experienced SEO team will optimize your business on Google Maps to provide a first page placement for competitive keywords and high trafficking in your market. Exa's Google Maps service includes implementing a distributor finder, store locator, street view and route planner.
A listing on Google Maps will have a substantial impact on your bottom line profit and enable a unique market advantage that is unobtainable at smaller web firms. Exa has over a decade of experience in web solutions and has the qualifications to represent your business in a specific geographical area and ensure that you rank in Google search results through detailed
Google Maps Optimization.
At Exa, our staff will provide you with a time and cost effective way to market your business, in addition to driving traffic to your website.
As potential customers are abandoning the likes of the Yellow Pages and turn to Google, can you afford to remain unlisted on Google Maps?
Contact us for more information on our Google Maps optimisation services.
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