Exa can help you with all your E-Newsletter needs, including database management through to template development and content creation. Exa's proven E-Newsletter system is the answer to your business' E-Newsletter needs.
Businesses can use E-Newsletter to send out news updates, product updates, event invitations, query responses and more. Virtually any form of communication conceivable can be distributed via E-Newsletter. Another technique to enhance the penetration of your E-Newsletter involves including your E-Newsletter link in other companies' emails and websites, much like the method used in Affiliate Marketing. A combination of E-Newsletter methods, as described above, would be complimentary to one another and increase the potential of achieving your E-Newsletter goals.
E-Newsletter is just another effective form of Online Marketing. Research shows that half of all internet users check their emails on a daily basis. In fact, as of December 2007, approximately 7.5 million Australians check email daily. E-Newsletter therefore achieves high penetration and allows businesses to effectively access their target market.
A well executed E-Newsletter campaign is not only informative for consumers, but can bring great profit results for your business. Whether your E-Newsletter effort aims to encourage sales via product promotion, inform customers, invite consumers to events or simply follow up customer service enquiries, E-Newsletter is a highly efficient and effective way to meet these needs.
The benefits of E-Newsletter include: - Speed: E-Newsletter messages are delivered straight to the recipients' inboxes, instantly
- Reach and Penetration: E-Newsletter overcomes geographical parameters that exist with other communication methods
- Ease and Efficiency: E-Newsletter messages can be distributed to multiple recipients at the click of the mouse
- Low Cost: E-Newsletter requires minimal investment to set up an appropriate technical system, after which, running costs are negligible
- Targeted: E-Newsletter allows you to appropriately define specific recipient groups
An E-Newsletter campaign's statistics are easy to attain. Read and click-through rates can be comprehensively analysed. Click-throughs from email to website can then be monitored to further measure the actions of email recipients. Analysis of data means an E-Newsletter campaign's success can easily be monitored and tracked, hence providing a highly measurable ROI.
Contact us to discuss how Exa's E-Newsletter services can compliment your Online Marketing goals |
