Dear Allen and Katreen,
Like many companies, making the decision to develop a new e-commerce website from scratch, was a major decision. I had a very clear understanding of what we needed, but was not sure how or who we should partner to get there. Web jargon was a foreign language, despite the power of the web, and effectiveness of a good online marketing program being unquestioned.
From Day One, Exa demonstrated complete understanding of the online environment, and were able to effectively and cleverly relate it to our business. Most importantly, they were able to highlight the ‘untapped potential’ of our business without it being online.
Having launched diadora.com.au in the past week, and having received our first order the day we went live, I would like to express my enormous gratitude to Katreen, Allen and their team for the fantastic job they have done with our site.
As we know, a website is a continual work-in-progress, but I have 100% confidence that we are in the right hands with Exa, and being guided by absolute experts in the online arena.
Congratulations to all involved on your efforts.
Merry Christmas!
With Best Wishes, Sally Richardson, Marketing Manager | Diadora Australia
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, Melbourne, Australia