Methodology

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Methodology

Choose Exa for High Value Customised Web Solutions


Exa adapts specialised methods, processes, and techniques of web development to the project scope, and employs project management as its vehicle to deliver quality results.

Usability
Exa's business model has appropriately been geared around the importance of search engines to meet the growing need and demand for a results driven, online presence. We incorporate all the necessary factors for the most effective Web Solution for your business. More than a well designed, great looking website that properly represents your business and brand, an Exa site will be functional and practical, and help to capture more of your target market.

Innovation
At Exa, we have spent years developing the perfect formula to deliver the most effective eBusiness and Online Marketing solutions. This practice includes a detailed research and analysis of your business and industry. We have used our patented WebMagnet™ as part of our innovative Search Engine Optimisation process since 2003. This has allowed us to achieve and maintain first-page rankings in relevant keyword searches within leading search engines, including Google.

Measurement
Using statistical analysis we measure the effectiveness of your Online Marketing against a number of key factors, including:
  • Site Users
  • Pages Viewed
  • Visit Duration
  • Referring Source
  • Keyword Tracking
  • Geographic Origin
  • Enquiries / Contact Forms
  • Orders
  • Conversions
  • Growth Over Time
  • Return On Investment
Customer Service
We attribute our success to our customer service strategy, as without our satisfied clients Exa would not maintain its position as industry leader. We recognise the importance of ongoing support, teaming with our customers during the scoping phase and throughout the web development process, as well as providing email and technical assistance 24x7x365. Our customers are assigned a professional eBusiness team, which includes an eBusiness Consultant and dedicated Project Manager. Your team will determine the best possible Web Solution and ensure you maximise your business's Online Marketing potential and return on investment in the shortest possible time.

Community
Exa has a charitable culture and a strong sense of community, providing discounted products and services to non-profit organizations. Our non-profit clients include Peter McCallum Cancer Institute, Epilepsy Foundation of Victoria and YMCA. We are motivated by giving back to the community and support organisations that serve a worthy cause.

For more information regarding the results we can deliver Contact Us.

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Do you have a Web Development business that you're ready to sell?

Web Development can be a tough game, and many small businesses find it difficult to properly service their customers or make sufficient profit.

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